| Manufacturer: BarCharts
Part Number: BARCH4256
Sale Price: $10.24
||Sale Price: $10.24
At BarCharts, we understand that proper marketing is one of the cornerstones of a thriving business thats why we've developed a guide that can help any company reach out to its desired customer base. This 3-panel, up-to-date guide explores every facet of the marketing process; word definitions, marketing examples and full-color illustrations fill each jam-packed page.Topics covered include
Our goal is to make your profits soar!
- Foundations - Basic Concepts
- Marketing Strategy & Plans
- Marketing Information Systems
- Understanding Consumer Behavior
- Understanding Organizational Buying
- Market Segmentation, Targeting & Positioning
- Product & Brand Strategy
- Services Marketing
- Distribution & Logistics
- Promotion Decisions
- Format - Easel
- Dimension - 11 x 8.
5 x 0.06 in.
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