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Toys And Games > Easels > BarCharts

BarCharts 9781423215042 Marketing Principles Quickstudy Easel

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Manufacturer: BarCharts
Part Number: BARCH4256
MSRP: $10.75
Sale Price: $10.24
Sale Price: $10.24
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At BarCharts, we understand that proper marketing is one of the cornerstones of a thriving business thats why we've developed a guide that can help any company reach out to its desired customer base. This 3-panel, up-to-date guide explores every facet of the marketing process; word definitions, marketing examples and full-color illustrations fill each jam-packed page.

Our goal is to make your profits soar!

Topics covered include
  • Foundations - Basic Concepts
  • Marketing Strategy & Plans
  • Marketing Information Systems
  • Understanding Consumer Behavior
  • Understanding Organizational Buying
  • Market Segmentation, Targeting & Positioning
  • Product & Brand Strategy
  • Services Marketing
  • Distribution & Logistics
  • Promotion Decisions
Specification
  • Format - Easel
  • Dimension - 11 x 8.

    5 x 0.06 in.
.





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